Catering to Different Learning Styles and Personalities as a Coach (Podcast #117)

As a coach, you’re going to work with many different people. That might seem like a very obvious fact, but bear with me. The point is that you can’t take a one-size-fits-all approach to coaching. What works for one person won’t work for the next person.

Part of this is getting to know who you’re working with. You’ll learn their background, needs, and goals. But you also have to have a good idea of how they learn best so you can present information in the best possible way.

There are several different learning style theories. I’m going to discuss two of them. Don’t fret about this— just read the information so you can learn how to best categorize the person you’re coaching.

Index of Learning Styles

Richard Felder and Linda Silverman developed the Index of Learning Styles in the 1980’s. They believed there were four dimensions of learning styles.

Category 1: Sensory/Intuitive

Category 2: Visual/Verbal

Category 3: Active/Reflective

Category 4: Sequential/Global

Ideally, there should be a balance between sensory and intuitive. There should be a balance between visual and verbal. There should be a balance between active and reflective. There should be a balance between sequential and global.

Take a look at what each of these things mean. Which categories do your coaching clients seem to rely on? If they lean to one end or the other, you might help them with skills to balance more toward the middle in each of the four categories.

Sensory: Need fact-based, concreted information.

Intuitive: Enjoy meaning and theory.

Visual: Need graphs, pictures, and other visual representations.

Verbal: Need to read or hear words or information.

Active: Enjoy manipulating and working in groups.

Reflective: Enjoy working alone and thinking things through.

Sequential: Enjoy putting details together and thinking linearly.

Global: Enjoy a holistic approach— the big picture.

It’s not wrong to have any of these learning styles over another. It’s only “wrong” if something appears to be hindering their business in any way. Consider strategies to practice and strengthen these skills if necessary.

Myers-Briggs Personality Types

Myers-Briggs personality types are very revealing. Developed by Isabel Briggs Myers and Katharine Briggs, the test helps people understand themselves, each other, and their way of approaching and interacting with the world.

You answer a series of questions on the quiz, which reveals one of 16 different personality types. These include ISTJ, ISFJ, INFJ, INTJ, ISTP, ISFP, INFP, INTP, ESTP, ESFP, ENFP, ENTP, ESTJ, ESFJ, ENFJ, ENTJ.

Keep in mind that even though there are different types, there aren’t any “best” types. This just signals that there are valid differences between people you work with.

You don’t have to administer this test to those you work with necessarily, though you could become qualified to do so. Still, you’ll be able to recognize personality traits if you’re aware of them. You’ll see some of these traits in yourself.

Summaries of Common Personality Styles:

ENFP: The champion

ENTJ: The commander

ENTP: The visionary

ESFJ: The provider

ESFP: The performer

ESTJ: The supervisor

ESTP: The dynamo

INFJ: The counselor

INFP: The healer

INTJ: The mastermind

INTP: The architect

ISFJ: The protector

ISFP: The composer

ISTJ: The inspector

ISTP: The craftsman

Learn more about the personality types and what these seemingly mysterious letters mean, here: http://www.myersbriggs.org

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