You’re not going to become successful if you’re producing a subpar product or service—it’s so important to provide value at every turn. You should always strive to do more and do better. You want to become known for offering something premium. You want to stand out in your market, no matter how crowded it is.
What’s the first thing people think of when they hear the name of your business? What feelings do you think are associated with your product or service?
It’s not good to be unsure— you should always be aware of what kind of experience your customers are having. If you don’t know, ask. You can survey your customers and get a general feel for those in your market.
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