Category Archives: Coaching

Pricing Your Coaching Services

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If you’re new to offering your services as a coach, it can be really challenging and intimidating to set your prices. You know on some level that you have a lot to offer. You know that your clients can see some great results if they’re willing to work hard and implement what you recommend.

It can also be scary to think about pricing even if you’re an experienced coach. It’s different than pricing a product or something like that. Even though you created it, it’s not you. When you’re offering coaching that is YOU.

It can seem egotistical to charge a high amount, right?

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5 Mistakes Communicators Make and How to Fix Them

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You don’t have a business if you’re not communicating with your prospects and customers. This includes everything from sales copy to blog articles to social media posts to newsletters to customer service replies. But the problem is, a lot of communication breaks down because of the communicator’s mistakes. And when that happens, you lose trust, credibility and eventually sales.

Don’t let that happen to you. Check out these five common communication mistakes and how to fix them…

Mistake #1: Failure to Proofread

If your writing is sloppy and riddled with errors, people are going to discount the value of your work. So be sure to proofread. Better yet, enlist (or even hire) a trusted third party to do it for you.

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Five Surefire Ways to Become a Better Coach

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Do you offer coaching services? If not, you should seriously consider it. Because not only does coaching provide a much-needed service to your market, it’s also an excellent high-ticket offer to add to your sales funnel.

But heads up: if you want to really help your clients and get repeat business, you need to be a darn good coach. These five tips will help you improve…

  1. Offer Custom Advice

Some coaches create a set of materials they give to everyone, which saves them a lot of time in answering emails. That’s a nice bonus. But the advantage of receiving coaching is that your clients get PERSONALIZED advice. So throw away your “cookie cutter” answers and create answers that are tailor made to your individual clients.

TIP: One of the most important keys to offering great advice is to LISTEN, really listen to your clients. Don’t make assumptions about what your clients want and need. You may want to have the fill out pre-coaching questionnaires so that you can better understand what each of your clients wants to get out of their sessions with you.

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Gaining Credibility as a Coach

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Now you’re all set to go. You’re ready to make waves and change lives as a coach. Only, you’re not sure how to get enough credibility so that someone will hire you. You know what your level of experience is. You know how much you can help and what you can do to inspire. But, no one else does. Sure, it’s easy enough for experienced coaches to get clients, but how can you get clients as a new coach with little visibility?

Become Known

One of the best ways to gain credibility is to release a book in your industry. You need to release something fairly groundbreaking that will get you a lot of notice. This might sound kind of intimidating. But, it’s really not at all. These days, you can quickly write a book and self-publish. Consider it a giant business card that can get you a lot of recognition and some easy clients.

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Mistakes to Avoid as a Coach

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There are some really important mistakes you’ll want to avoid making as a coach. These things will pull you down and make it hard for you to get back up again.

Not Protecting Yourself

The biggest mistake of all is not protecting yourself. I’ve provided you with some forms and agreement templates but you’ll want to draft your own, possibly with the help of a lawyer.

You need to set client expectations from the start. They need to know what to expect from you and what you expect from them.

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