Category Archives: IMIT Topics

Why Learning Copywriting is Important

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I talk a lot about skills that are really important to learn if you want to succeed in marketing. But there’s one skill that really stands above the rest—copywriting.

Copywriting is the language of sales. It’s when you use the power of your product combined with an understanding of your market and human psychology to make more sales.

Learning to write copy is one of those things that seem to really scare people. They feel like it’s a skill that takes years to learn, or expensive courses, or a certain type of person who was born with the skill. That’s not true at all.

You can learn to write copy.

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ChatGPT Canvas for Marketers

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AI has revolutionized online marketing, allowing niche entrepreneurs to generate high-quality content more efficiently than ever. ChatGPT has already simplified many aspects of content creation, helping users generate ideas, write drafts, and fine-tune messaging across multiple platforms.

With the introduction of Canvas, OpenAI has taken this to a new level. Canvas isn’t just an upgrade. It’s a transformative tool that provides a dedicated workspace for creating, editing, and refining content in real time. For solo entrepreneurs, this feature amplifies both productivity and creative control.

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The R.E.A.L. Secret to Getting Things Done

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Do you know the classic business mistake that almost all business people fall into?

It’s working IN their business, and not working ON their business.

Despite the constant talk entrepreneurs bring up about “freedom,” many business people glue their bodies to their chairs, paste their hands to their keyboards, and enter into a trance with their bright computer screens.

And the worst part?

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Micro Conversion Optimization with AI

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The concept of conversions can be overwhelming to many online entrepreneurs. It’s something that affects many areas of your business. You have to get so many things to convert – your opt in form, sales pages, email subject lines, and more.

Whether it’s a free organic task like social media or paid ads, you want whatever you do or pay for to convert well for you. Conversions come in many different ways, too. It’s not always money up front.

Continue reading inside.

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How to Stop Being a People Pleaser

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The need to please people may seem to be an easy answer, but as you can see, you have to find an alternative solution to sustain your well-being. Here are a few ideas for you to consider when attempting to no longer act in the role of being a people pleaser:

Develop Self-Awareness and Practice Self-Reflection

To stop being a people pleaser, you will need to slow down and make the time to do a bit of self-reflection and build self-awareness. Self-awareness helps you to understand better who you are in any given moment.

You are clear about your dreams, wishes, and goals and you can achieve those things by taking the necessary steps to get there.

You want to assess why you have this problem. What is it about you that makes people think they can take advantage of you and why do you let it happen? What from your childhood might have caused you to become this person?

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