Having lead magnets in order to convince people to give their valuable email address information to you is an essential part of online marketing.
Some marketers are terrified at the thought of creating their own lead magnets a.k.a. giveaway reports, but now you can have A.I. create them for you (or at least a decent draft format).
The premise of what you’re reading right now is that there are many things marketers forget or neglect to do. As you’ve gathered, there are simple tweaks you can implement to start earning more right away. I’m going to go very in depth about some of these tweaks and methods you can use to earn more with everything you have.
But let’s talk about something else you can focus on right away. This is something you can do to start earning more today. That is getting more out of your current customers and clients. As a marketer, you’ve no doubt learned about the lifetime value of a client. But have you really thought about what that means for your business?
Consider how much time you spend chasing after new customers and clients. It’s a fantastic idea to grow your list and make sales from brand-new customers. But that shouldn’t come at the expense of providing value and making easy money from those who already know, like, and trust you.
Justin Welsh helped build two companies past a $1B valuation and raise over $300M in venture capital.
Then in 2019, he burned out. That’s when he and his wife quit their high-paying jobs and completely redesigned their lives. Justin now runs a one-person business that teaches creators how to identify, develop and monetize skills they already have, on the internet.
That’s right – he essentially teaches online marketing.
And he’s also an angel investor and a mentor to entrepreneurs.
Justin built his business by writing a few short posts on LinkedIn every day. He’s not interested in fame, in being an influencer, in making hundreds of millions of dollars a year, in taking selfies or in driving a Lambo.
All he wants to do is build a tiny online business that he can create his lifestyle around, optimizing his day for freedom rather than status or being rich. He automizes everything possible, keeps his appointments to a minimum, and focuses on meeting cool people instead of people who can do something for him.
Justin avoids politics, doesn’t watch the news, doesn’t have cable TV and avoids anger. When someone tries to debate him in the comment section of posts, he walks away. He hates hype, clickbait, big egos and drama.
He does something he enjoys for a few hours a week so that the rest of his time he can do whatever he wants. He’s not into alarm clocks, hustle or success habits.
He’s one chill dude doing business and living life on his terms.
The other day in his newsletter he shared his, “8 Questions to Transform Your Week.” These are the questions he asks himself when he conducts his weekly preview.
1: What can I remove from my calendar?
2: What’s on my calendar that can be automated?
3: What’s something that should be delegated but isn’t?
4: Is there anything on my calendar that isn’t urgent and important?
5: Can any important meetings be 50% shorter?
6: How can I get off the computer more?
7: How can I maximize fun time?
8: Is there anything missing?
To read more on each of these, just follow this link. And if you’re interested, I encourage you to subscribe to his weekly newsletter, too.
The highlight of this suite is a powerful 52 Page (12,000 word) guide that showcases 3 affirmations each week covering 1 powerful personal growth topic per week.
Posting articles on your blog that either soft sell or directly sell products is a good strategy for increasing sales. But a lot of marketers overlook the many ways you can boost sales by inserting features that sell more affiliate products.
How do you design your blog to maximize sales? By using this checklist. Take a look…
The idea here is to create a special section of your blog and present a weekly featured product. Here’s how to make this feature more effective for generating sales: