Your subject line is the most important part of your entire email. That’s because if your subject line doesn’t get attention and get the click, then the rest of your email won’t even matter.
| Step 1: Profile Your Audience |
Use the following checklist to help you create the perfect subject line…
First, you need to understand your audience in order to create a subject line (and an email) that grabs and holds their attention.
To that end, your goal is to learn as much as possible about your audience.
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