Hey, Jason Fladlien here, and I’m going to discuss with you today at DailySeminar.com about Package Selling vs. Cafeteria Selling.
A lot of people do cafeteria selling when they should be doing packaging selling, and a lot of people don’t even know the concept of package selling. So not only am I going to show you the difference in why package selling is much more effective than cafeteria selling, but I’m going to give you an actual case study in action. And then I’m going to show you some other examples as well so you can see the massive difference in pull that you can offer. And the perception of value is just so incredibly different, a slightly different positioning of products that you’re offering on a sales page or in a marketing process.
So let’s just, right off the bat, let’s get rid of some terminology here. What is Cafeteria Selling?
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