Theory vs. Practice is 34 page (6200 word) guide that teaches people how to move out of stagnation and into action.
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One of the most important concepts in copywriting and sales is understanding how your customer thinks and feels. You can’t sell to them very well if you don’t know what they need, fear, and hope for. If only we had a crystal ball, we could sell to just about any customer that came our way.
Unfortunately, we don’t have anything like that. At the same time, we can consider ourselves lucky because there are certain aspects of human psychology that are nearly universal. When we understand these principles of psychology, we can better connect with our customers and increase conversion rates.
Many Internet marketing sales pages incorporate the same tired elements in a formulaic way. These marketers use and re-use concepts they’ve seen work for others. There’s a reason these elements of sales copy work–but there’s also a reason to think outside the box and do things a little bit differently. Understand your customer and you’ll understand what to put on your sales page, whether it’s a commonly used concept or not.
A huge part of managing your time better is understanding that you procrastinate and why you procrastinate.
In surveying many of the professionals and entrepreneurs I work with on a daily basis, I hear time and time again that procrastination is the biggest issue when it comes to time management. People get frustrated with themselves because they have a bad habit of procrastinating. They don’t want to procrastinate, yet it’s their default.
Consider whether these statements are true for you:
Do you put projects off, even though you know you should be working on them right away?
Do you find that you get nervous about starting a project because it seems way too difficult to finish?
Guidance is a 29 Page (~6000 word) that teaches people how they can become better teachers, trainers, or mentors. This package have been designed to help people become better at sharing their unique skills and outlook with their peers.
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I’ve made a huge commitment in my business to consistently release high quality products that really help people in my niche. I tend to work with those who are trying to change their lives by working for themselves from home. Having worked my own businesses for most of my adult life, I’ve learned a thing or two about doing it successfully. Planning ahead is a big part of that.
Because we’re all great at making plans and not necessarily following through with them, you’re also going to research and outline and do everything you need to do to prepare to sit down and create your products when the time comes. You’re going to smooth your path so regularly creating products isn’t something you dream about, it’s something you do.