An Overview of Your Complete Branding Strategy

Posted on by • 0 Comments

In order to brand yourself, you’re going to have to get your name out there on the web. You’re going to help people, differentiate yourself from the competition, and spread your name far and wide. You are going to put a focus on providing value to the people of your niche. You want to appear helpful, demonstrate your expertise, and be present by networking whenever you get the chance.

You are going to be putting up web properties to get your name out there and start to build an audience. This should include creating a blog, being present on social media, and taking advantage of other branding opportunities.

You are going to create a consistent image for yourself and your brand. For instance, you might consider creating a consistent look, including colors and graphics, across all platforms you belong to. You’ll streamline your graphics, your interactions, your free and paid materials, and so on.

Continue Reading (only available for IMIT members)

Maximize Your Use of PLR Content

Posted on by • 0 Comments

Private label rights have served as a wonderful tool for many marketers for years. For those who have no time or talent for cranking out the massive amounts of content they need to build an online business, PLR is an affordable and easy alternative.

But the sad reality is, many PLR buyers don’t utilize it to its full potential, if at all. Many know what it is and how it can help them, but they do nothing but buy the content and store it on their hard drive – unsure or unaware of how to implement it in their business.

With a few simple strategies, you can use well-written, super cheap content to help position you as an expert in your niche, cultivate a loyal following, and generate profits both as an affiliate and as an info product developer.

Here are some tips that should help you make the best use of your PLR material.

Continue Reading (only available for IMIT members)

Using Bonuses Effectively

Posted on by • 0 Comments

As a copywriter and marketer, you’ll always looking for ways to increase your conversion rates. If people are leaving your page and not buying, you want to know why. How can you get them off the fence and to that buy button?

Ideally, you’ll have a strong offer that will sway them. They’ll know right away that what you’re offering is right for them. Even more ideally, your offer will be so incredible that the price you’re offering it at will seem like a steal of a deal.

Sometimes, though, that’s just not enough. There are so many distracting offers out there vying for people’s attention and their wallets. Not to mention the distractions of the world—it can seem next to impossible to mesmerize them long enough to get them to buy.

Continue Reading (only available for IMIT members)

How to Presell in an Email

Posted on by • 0 Comments

Have you ever wondered how some marketers manage to get people convinced to buy their products before their customers even read their sales page? They get people so pumped up and ready that it becomes no question at all that people are going to hit that buy button.

And it doesn’t just happen for those who are marketing their own products. There’s a certain amount of magic some marketers are able to work when they’re promoting products as an affiliate as well. They’re able to convince their readers to hit that buy button for products they’re promoting for other product creators.

It’s easy to feel like the people who can convince people to buy without even reading the sales page are just special or have some sort of out-of-this-world talent and skill. But that’s not the case at all. The only thing that separates someone who makes a lot of sales online and someone who doesn’t is know-how. In this case, we’re talking about knowing how to presell in an email.

Continue Reading (only available for IMIT members)