It takes forever to create a product! You have to come up with the idea, do all the planning, and then do the actual creation. Even after all of that, you have to revise and add to the product. As if that weren’t enough, you have to create a sales page and actually get the thing up for sale.
All that work is enough to make just about anyone throw their hands up in despair and never create another product again—or not even get started in the first place.
I completely agree that product creation can sometimes be daunting and really time consuming. I also think it’s very much worth it, no matter how long it takes. When you create a great product, it can really pay off for you in big and small ways.
I’m a huge fan of breaking down the process. I have product creation materials out there that are aimed at helping you create products without the stress. I also have a “One Problem Product Creation” method that helps a great deal.