The Engaged Audience Checklist

Engaging your audience is the key to developing relationships, building trust, and creating more profits. That’s why you’ll want to use this handy-dandy checklist to help you capture and keep your audience’s attention. Take a look…

  1. Create a Targeted Audience

The absolute first step in engaging your audience is to make sure your audience is targeted. That means bringing traffic in from targeted sources.

For example, if you’re running a Facebook ad campaign, then be sure to narrow your audience down by demographics and interests so that the traffic is as targeted as possible.

  1. Cater To Your Audience

Once you’ve selected a targeted audience, then publish content that really appeals to them. This includes:

Continue Reading (only available for IMIT members)

The Website Traffic Funnel Checklist

Heads up…

When it comes to traffic and conversions, you need to know these two things:

  1. A first-time visitor is unlikely to buy something from you, which is why you need to get them on your mailing list.
  1. One of the easiest sales you’ll ever make is to get a existing customer to make another purchase.

… And that’s exactly why you need to set up a sales funnel, which is where you capture your traffic onto a mailing list, present them with a low-cost tripwire product to turn them into a customer, and then promote related offers.

How do you set it all up? By using this checklist…

Continue Reading (only available for IMIT members)

The Facebook Business Page Setup Checklist

More than one billion people are already active on Facebook, which makes this platform a superb way to reach your audience. And if you run a business, Facebook offers you the opportunity to set up a business page to directly reach your audience. Here’s how to do it…

Step 1: Set Up Your Page

While you may be tempted to use your personal page as your business page, it’s a better idea to set up a regular business page for these two reasons:

  1. Personal accounts have a limit of 5000 friends. I’m guessing you want to reach a whole lot more people than that, right?
  2. Facebook frowns on running a business from your personal page. They’re likely to shut down your account or require you to set up a business page.

So here’s what you need to do:

Continue Reading (only available for IMIT members)

Google Adwords

Google AdWords – A Beginner’s Guide To Google AdWords is a 34 page, 6000+ word report.

This bonus report teaches how to effectively use AdWords to minimize your costs, maximize your returns, and reach all your business goals.

Chapter List:

  • Introduction
  • Why Use Google AdWords to Grow Your Business
  • Clearly Define Your Goals
  • Opening an AdWords Account
  • For AdWords Beginners That Want to Get Set up Quickly and Reach the Largest
    Potential Audience
  • Selecting the Geographic Destination for Your Ads
  • Choosing the Right Bidding Strategy
  • Daily Budget Considerations and the 20% Rule
  • Setting Up Ad Groups
  • Creating Effective Ads
  • Choosing Effective Keywords
  • How Are You Charged?
  • Check That Your Ads Are Live
  • Monitor Your Ad Performance
  • What to Do Next
  • Using the Google AdWords Campaigns Manager – Putting It All Together
  • 10 Best Practices for AdWords Success
  • Conclusion

Continue Reading (only available for IMIT members)