There are no two ways about it— writing articles is a key part of just about any online business. It’s how you connect with your audience, feed the search engines, cement yourself as an expert, inform people, and help people make buying decisions. It’s also how you can drive a heck of a lot of traffic.
That doesn’t mean writing articles is all that much fun. Some people enjoy it more than others, and still others enjoy it not at all. Some people would enjoy writing articles; except they don’t feel they are skilled enough to do a good job. They want to succeed with Internet marketing but hadn’t considered that writing is often such a big part of it.
If you do have a fear of writing articles, it’s time to crush that fear. If you just avoid writing articles, it’s time to get over that, because you’re only hurting your own business. Psychiatrists use a technique called flooding. Essentially, they present a phobic person with an abundance of something that represents a fear that prohibits them from living their life. They flood them with the sensation until they suddenly don’t fear it at all.
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