Note: This article is extracted from the Earncome training program that I’ve licensed, and some of the content might reference that program and/or its author, Jimmy D. Brown.
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Swipe File
A swipe file is a collection of content pieces that people can use for inspiration to create similar content. The intent isn’t to copy these pieces, but to use them as springboards to creating your own content.
For example:
- The Copywriter’s Swipe File, which includes good headlines, sales letters, pay per click ads and other sales copy.
- The Career Builder’s Swipe File, which includes cover letters and resumes.
- The Aspiring Novelist’s Swipe File, which includes plot lines as well as queries for sending to publishers.
- The Professional Speaker’s Swipe File, which includes jokes, openers and other content for speeches.
While the swipe file is used for inspiration, this next freemium is designed to be used and copied…
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