I thought this short look inside the beginning and evolution of Snapchat would be of interest. From a very simple idea, 3 college students with complementary talents created an app that Facebook offered $3 billion for (and was rejected). Perhaps you can do the same with a simple idea of your own.
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Overview
Snapchat was founded in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown. They were all college students that worked together with different aptitudes to make the company happen. Brown is believed to conceive the idea while Spiegel had the marketing know how. Murphy was (and still is) the brains behind the coding. Spiegel is currently the CEO, and Murphy is the CTO.
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