Testing and Tracking Your Campaigns
If you’re not testing and tracking your campaigns, then you’re just wasting your time and money. That’s because you could be investing all your resources in ads and campaigns that don’t work.
Here’s how to avoid that common mistake so you can start pulling in bigger paychecks…
Tip #57: Use PPC (pay per click) marketing to test new products and offers. You’re thinking about promoting a new product. Or maybe you have some sales materials you’d like to test. One of the quickest and easiest ways to do this is by using PPC marketing, such as Google AdWords.
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