Category Archives: Email Marketing

Still another key to a profitable and successful mailing list is to have a plan. Forget about last-minute planning, where you come up with an idea on the day you mail your list. Instead, you should be thinking and planning ahead.

How? By using this handy promotional calendar checklist. Let’s take a walk through the steps, which you can use to plan anywhere from the next six to a year…

Step 1: Define Your Goals

The first thing you need to do is clearly outline your goals for what you’d like to accomplish with your business this year. Then define how your mailing list goals will help you achieve your overall goals.

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Everyone tells you to build a list because it’s so profitable. Question is, how do you get started when you have absolutely no idea where to start?

Good news – that’s exactly what this checklist will show you how to do. So take a look at the step-by-step process of building a list from scratch to get to your first 1000 subscribers…

Now for this checklist we’ll assume you already have a niche and a website. So let’s pick up from there…

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Your autoresponder is one of the most useful tools you possess in your marketing arsenal. That’s because it’s a hands-off, automatic way to build relationships and generate sales. But that only works if you’re setting your autoresponder up the right way!

That’s exactly what this checklist will help you determine. Before you let a single email go out to subscribers, walk through the following points and ask yourself these questions…

Is Your Series Focused On a Goal?

Whether it’s your initial autoresponder series to new subscribers, or it’s a series you’ve loaded for those who’ve been members for a while, be sure your series is focused primarily on goal.

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