Category Archives: Marketing

Google Adwords

Posted on by • 0 Comments

Google AdWords – A Beginner’s Guide To Google AdWords is a 34 page, 6000+ word report.

This bonus report teaches how to effectively use AdWords to minimize your costs, maximize your returns, and reach all your business goals.

Chapter List:

  • Introduction
  • Why Use Google AdWords to Grow Your Business
  • Clearly Define Your Goals
  • Opening an AdWords Account
  • For AdWords Beginners That Want to Get Set up Quickly and Reach the Largest
    Potential Audience
  • Selecting the Geographic Destination for Your Ads
  • Choosing the Right Bidding Strategy
  • Daily Budget Considerations and the 20% Rule
  • Setting Up Ad Groups
  • Creating Effective Ads
  • Choosing Effective Keywords
  • How Are You Charged?
  • Check That Your Ads Are Live
  • Monitor Your Ad Performance
  • What to Do Next
  • Using the Google AdWords Campaigns Manager – Putting It All Together
  • 10 Best Practices for AdWords Success
  • Conclusion

Continue Reading (only available for IMIT members)

How to Integrate Your Brand Into Your Business

Posted on by • 0 Comments

A lot of marketers make one very big mistake when it comes to their brand. Namely, they create a logo and slogan, place these items on their website, and then call it a day. That may make you feel good, but it doesn’t do a whole lot for your brand. That’s why you’ll want to use this checklist to be sure you’re fully integrating your brand into your business…

Logo

As you create and begin using your logo, ask yourself these questions:

Continue Reading (only available for IMIT members)

Running Webinars – How to Run a Successful Webinar

Posted on by • 0 Comments

Running Webinars – How To Run A Successful Webinar is a 35 page, 6000+ word report.

This report teaches why an intimate understanding of your audience is essential to success, the specific tools you need to host webinars, as well as how to use a landing page to build your audience.

It also covers tips you need to know for delivering your sales pitch, as well as effective follow-up procedures that engage your audience and lead to sales long after the webinar is over

Chapter List:

  • Introduction to Running Successful Webinars
  • Knowing Your Audience Is Essential
  • Webinar Software and Apps
  • Getting Traffic, Building Your Audience
  • The 13-Step Webinar Formula for Customer Engagement
  • Live Versus Automated/Recorded Webinars
  • Joint Ventures or Solo Webinars?
  • What to Do after the Webinar Is Over
  • Top 10 Tips for Running a Successful Webinar
  • Conclusion

Continue Reading (only available for IMIT members)

The Art of Controversy

Posted on by • 0 Comments

Hello, Jason Fladlien here from DailySeminar.com, and today I have a treat for you.  Here’s a little topic that I really like to talk about, and I use it.  A lot of people don’t see how I use it because I use it very subtly, but once I explain it to you, you’ll see it and you’ll also see its power.  And it’s something to consider adding to your toolkit of internet marketing tactics.  And that’s the art of controversy.

Controversy done properly sells.  I laugh because two days before creating this video, or one day before creating this video — I’m not sure which — I got an e-mail from kind of a big marketer.  In fact in 2008 he had a list of 857,000 people on his list.  And he threatened to sue me.

Why did he threaten to sue me?  He said I libeled him because on one of my sales pages I said “Look, I bought this guy’s product.  It was super overpriced, and basically it sucked.  I didn’t do what I thought it would.  I was just appalled by it, and that inspired me to give you this product.  Not only, in my opinion, do I think my product is better than his, but my product is only $37 when his product is almost $200.  Mine isn’t going to build you a million  list overnight, but then again it’s not supposed to.  It’s supposed to help you get started with…” and then I sold the product some more.

Continue Reading (only available for IMIT members)

A 30-Day Plan for Marketing Your Information Business, part 2

Posted on by • 0 Comments

This is part 2 of our 2-part series…

Day 15. Research Potential JV Partners

Since your name is going to be associated with your JV partners for a long time, today you need to research each potential partner to make sure they have a good reputation in the niche.  Go to Google and search for

  • Their name.
  • Their business name.
  • Their websites.
  • Their product names.

Look for any red flags such as major customer service issues, refusing to honor guarantees or other policies, and problems with business partners.

Continue Reading (only available for IMIT members)