The premise of what you’re reading right now is that there are many things marketers forget or neglect to do. As you’ve gathered, there are simple tweaks you can implement to start earning more right away. I’m going to go very in depth about some of these tweaks and methods you can use to earn more with everything you have.
But let’s talk about something else you can focus on right away. This is something you can do to start earning more today. That is getting more out of your current customers and clients. As a marketer, you’ve no doubt learned about the lifetime value of a client. But have you really thought about what that means for your business?
Consider how much time you spend chasing after new customers and clients. It’s a fantastic idea to grow your list and make sales from brand-new customers. But that shouldn’t come at the expense of providing value and making easy money from those who already know, like, and trust you.