Category Archives: Technical Topics

How to Run Paid Ads on Facebook

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Facebook Ads probably offer some of the most targeted advertising opportunities today, maybe even ever in existence. At the time of this writing, Facebook serves more than 1.4 billion people. More than 900 million visit daily. Facebook ads allow you as the advertiser to target these visitors by factors like location, age, interests, likes, and so on.

When you advertise on Facebook, you can make sure you’re really reaching the right audience. According to Facebook.com, you can target by:

Location– you can target by country, state, zip code, and proximity to business.

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How to Start a Tumblr Blog

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As Tumblr themselves say, “Tumblr is so easy to use that it’s hard to explain!”

They go on to describe, “We made it really, really simple for people to make a blog and put whatever they want on it. Stories, photos, GIFs, TV shows, links, quips, dumb jokes, smart jokes, Spotify tracks, MP3s, videos, fashion, art, deep stuff. Tumblr is 276 million different blogs, filled with literally whatever.”

As you can probably gather, Tumblr is really not that difficult to get started with and it’s extremely versatile. People like you successfully start Tumblr blogs every single day – from the young to the old. Tumblr is all about blogging, being part of a community, opening up your creativity and doing pretty much whatever you want with an incredibly flexible platform.

With Tumblr, you can blog about things you want to blog about, you can reblog things others have blogged, and other people can do the same thing with what you blog. Tumblr is a great mixture of blogging and social media.
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How to Set Up and Run a Podcast

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It’s a very exciting prospect to start a podcast these days. It’s fun and it’s actually a lot easier than you might be thinking to get started. Not only is it easier, but it’s also very inexpensive… Or even free.

The great thing about podcasting is that you can use it to get a lot of great traffic for your business. ITunes and other podcasting directories have a lot of listeners and can help get you in front of a whole new segment of your audience. It’s well worth paying attention to—even if it seems too technical at first (I promise; it’s not).

Whether you’ve wanted to dive into podcasting for a long time now or you hadn’t thought this was the right path for you, up to now, I think you’ll find that this is a great choice. If you want to grow your business, then it’s definitely worth giving podcasting more than a passing glance. I know some in business who credit podcasting with being their main source of traffic (and in some cases these are multi-million dollar businesses). And this isn’t just any sort of traffic, it’s highly targeted, highly engaged traffic – at least it is when you do it the right way.

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Revamping Your About Page

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Bonus Report: From Lackluster to Blockbuster: Revamp Your “About” Page for Increased Credibility and Promotion

Here is what you get with this awesome report:

Report Summary:

  • About Your “About” Page
  • Take it From the Top
  • Let Your Personality Shine
  • Tell a Compelling Story
  • A Picture Really is Worth 1,000 Words
  • What’s Better Than Pictures?
  • Go Beyond the Basics – Far Beyond
  • Never Miss an Opportunity to Promote Yourself
  • You Really Don’t Have to Go On and On (and On and On)

10 Powerful Checklists/Worksheets:

  1. Your Blockbuster About Page Call to Action
  2. Your Blockbuster About Page Checklist
  3. Your Blockbuster About Page Inspiration
  4. Your Blockbuster About Page Killer Headline Brainstorm
  5. Your Blockbuster About Page Links and Resources
  6. Your Blockbuster About Page Opt-In Offer
  7. Your Blockbuster About Page Social Media List
  8. Anatomy of an About Page Testimonial
  9. About Page Video Script
  10. Your Blockbuster About Page Vision

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HTML 101 Kickstart

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Announcing a Brand New 9-Part Video Course


“Finally, Learn the Basics of HTML Code So That You Can Edit HTML Easily – Even If You’re A TechnoPhobe.”

This 9-part video course is designed to show you how you can quickly and easily learn the basics of HTML so you can survive the online world.


From the Desk of:

[Your Name]

Dear Business Owner,

If you want to set up any type of webpage or landing page, you absolutely must know HTML.  The reality is that even if you are using visual HTML editors, you will still run into basic coding issues that often prevent you from moving forward.

Does that sound familiar to you?

You’ve been running away from trying to learn basic HTML code because it just looks too complicated, but the reality is that these problems will appear over and over again.  Soon you will find yourself running in circles – frustrated!

Learning just the basics of HTML code will allow you to create hyperlinks that link to other websites, add pictures, format your fonts and text, and make your content far more search engine friendly.

Even when you encounter site builders or content management systems like WordPress, you will still need to know basic HTML code.

The truth is that compared to a lot of other languages, HTML is the easiest to learn.

So now is your chance – if you’ve always wanted to build webpages, but were intimidated by the code, this course will help you learn the basics so that you can survive and even thrive in the online world.

Introducing…

HTML 101 Kickstart

9 Part Video Course

Here’s a list of this 9 part video series in more detail
Video #1: Introduction to HTML

In this particular video we are going to give you a quick overview of the video course itself. This way you know exactly what to expect. You’ll also learn the basics of how HTML is structured, and by the end of this video you should fully understand why HTML is a lot easier to code, giving you the confidence you need to move forward.
Video #2: Hacking Without Knowing Code

In this particular video we will be covering the best WYSIWYG Editor. The reason being is that before I teach you some basic HTML code, I want you to be able to know how to use these user-friendly editors. This will build your confidence, which you can take forward into learning basic code. I’m also going to show you a super easy trick to hack your way around without needing to know HTML.
Video #3: Open and Close Tags

In this particular video you will learn the basic open and close tags. By understanding this concept and how HTML is structured, it will make more sense as you begin to dive in head-first.
Video #4: Headings

The first HTML code that we are going to start with is going to be heading, simply because you will be utilizing this within just about every single webpage that you edit or create. We’ll talk about different sizes of headings and how to differentiate between them.
Video #5: Break Tags

Once you have gotten your feet wet with headings, it’s time to move on to break tags.  Break tags allow you to break up your lines.

This comes in particularly handy when trying to add line space between images or even text. In fact, when I look back on editing basic HTML, I realize that this is one of the most widely used tags you can learn.
Video #6: Basic Formatting

Let’s move on to basic text formatting, which consists of italicizing, bolding, underlining, aligning, and simply making your text look good.
Video #7:  Lists

There are two main types of lists – ordered lists and unordered lists, a.k.a. bulleted lists. So, in this particular video I’m going to walk you through step-by-step as we begin to create these from scratch. By the end of this particular video you should be confident enough to create your list.
Video #8: Image Tags

Another widely used tag is the image tag. You can call an image at any location with that, be it on someone else’s website or even your own. Checking an image is another very important HTML code because you are likely to run into it very frequently. You can also make your images search engine friendly by utilizing what we call alt tags. More on that in this particular video.
Video #9: Hyperlinks

One of the most common tags that you will run into is the hyperlink. This is a link that you create that will link to an internal link within your site or to an external link on a different website. This allows you to send a visitor to a different website. Once you conquer the hyperlink then you should feel more confident simply because you can use these tags within WordPress or any other content management platform, and anything that reads HTML.

By the end of the video course you should feel confident enough that you can go out into the world and edit existing websites without having to hire an expensive coder.

Grab this video course now so you don’t ever have to worry about whether you can get past technical webpage roadblocks again!

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