In today’s bonus report, Sean Mize talks about traffic, viral traffic, traffic firestarters, space domination, and how to get it all started and keep it going.
Category Archives: Traffic Generation
Using YouTube to Drive Traffic
Video is a wonderful way to get traffic. Some marketers prefer using video and find themselves naturally drawn to it. Other marketers are very wary– probably because they think it will be too difficult to get started with. The great news is that you don’t have to be all that tech savvy to really do well with video. If you haven’t started using video yet, you’re really missing out.
Think of the companies out there that do a great job with video. There are so many wonderful video ads, viral videos, vlogs, Hangouts, and more. The fact is that some people in your audience will respond best to video. You’ll do well to cater to them, using the awesome (mainly free) tools that are out there.
The Power of YouTube
YouTube is a very powerful website. It’s even one of the most used search engines on the web. Many people go straight to YouTube to find a video that will help them do something, teach them something, or entertain them. If you’re only focusing on Google as a search engine, you’re really missing out. Having a YouTube channel can net you a ton of followers and traffic.
Brand Signals
Google and other search engines are all about authority these days. We know that they want to deliver the very best. Often, that means delivering results that are related to brands. Big brands and people of authority are associated with quality information, and Google takes advantage of that.
We see it time and time again that well-known brands and people of authority rank more easily and more quickly than companies that are not branded and people who don’t have authority. Part of it is like a self-fulfilling prophecy – if you’re already popular, it’s easier for you to gain even more popularity. But it’s more than that, and that brands get a leg up over the competition regardless.
What are brand signals? They include many things, including anchor text related to your brand, the number of searches for your brand specifically, the number of times your brand is mentioned on social networks, and mentions on other websites. These all signal that your brand is one to pay attention to, and that’s something Google loves to know and incorporates into their search results.
Layered SEO
In today’s bonus report, Sean Mize explains his Layered SEO formula for getting top rankings in the search engines, without gaming Google or the others, by giving them exactly what they want to receive from your content.
Easy Traffic Checklists
Generating Traffic
Every business needs to generate traffic. That’s how you get more people to join your list and how you make more sales.
The trouble is, getting traffic seems so daunting. You may have tried dozens of things before and have found that nothing works.
The trick is that you have to be consistent. Not a day should go by in your business that you don’t work on driving traffic in some form.