One of the biggest issues I hear with people who are trying to do a good job with implementing social media marketing is that they are spending a lot of time on it. Unfortunately, I also often hear that they are seeing very little in return for all of their efforts.
So, does it follow that it’s a complete waste of time to use social marketing for your business? You know that’s not actually the case or you wouldn’t be here reading this right now. Still, your time is very precious. You can’t be spending hours and hours of your time on social media with nothing to show for it. Should you just give up?
No, you shouldn’t – and I’ll tell you why. You know that there are people out there who are using social media successfully. These social media superstars are absolutely crushing it with sites like Twitter and Facebook.
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