Hello, Jason Fladlien here from DailySeminar.com, and today I’m going to show you how to write killer opening copy. So here I am at Amazon.com and all’s I did was search for books and typed in one of the best authors to emulate as far as writing stuff that engages people which is what your opening copy needs to do. And we’ll get more into the mechanics of that in a second, but first I want to show you the technique.
So I typed in Charles Bukowski here in books, and I get all these that showed up because Charles Bukowski was a pretty, pretty prolific author. So this is what you can do. Any book that says “look inside” above it, that’s what we want. So I’m going to click on this and open this up, and we’re going to go to look inside it here. And all’s you got to do is hover over this and as soon as you do this little thing pops up, and click on first page here. And you’re going to see how he opens his novels. This is really good for ideas to open your own copy and, if anything, it’s just motivation. If you actually just write out this opening paragraph here – these two ones – you’re going to learn how to instantly grab and engage people in a way that is going to be very beneficial for them to read and end up buying your stuff.
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