How would you like a quick way to boost responses every time you send an email? Well there is one, and that’s to segment your list into micro-targeted pieces. Because once you do this, then you can send out ultra-targeted emails that get great results.
Now, most people do basic segmenting, such as separating the prospect mailing list from the customer mailing list. That’s a good start. Use this checklist to be sure you’re segmenting your lists in other proven and profitable ways…
Step 1: Segment Prospect Lists
Create different list segments for each lead magnet you offer. This includes:
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