The SEO Checklist

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Have you ever looked at your traffic logs and noticed that people are finding your site by searching for niche-relevant words in Google and other search engines? Sometimes it’s a happy accident. And in other cases, you can make a point of optimizing your web pages for the search engines. Here’s how…

Familiarize Yourself With The Search Engines

The top two search engines are Google and Bing, though of course there are dozens of smaller players. You’ll want to focus on the big two.

Now here’s the thing…

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Content Cash Planner

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To create profitable content that keeps your client list thriving, you need to your content wisely and strategically.

By creating a content cash plan and truly knowing what your target audience needs, you will increase your income tenfold and serve your ideal clients better so that you become the expert that they need and hire.

Here is What You Get with the “Content Cash Planner”:

The Step-by-Step Planner Covers:

  • Step 1: Identify Your Target Market
    People are complex, and nailing down exactly who you’re speaking to can feel overwhelming, but when you get it right, everything else will fall into place.

    • Exercise: Identify your ideal client/target market.
    • Exercise: Identify the niche you serve; then identify 2-3 sub-niches where your ideal client can be found.
  • Step 2: Making Your Content Profitable
    Think you know what you need to share with your audience? You might just be wrong. Here’s what she really needs.

    • Exercise: Identify a pain point in your niche + brainstorm free content formats.
  • Step 3: Blogging for Income
    If you want your blog to earn its keep, then blog posts must have a purpose. Writing a blog post is so much more than just putting words on paper.

    • Exercise: List the top three platforms your ideal client spends time using. Then choose how to use each platform to reach your audience.
  • Step 4: Profitable Online Courses
    Online courses can be very profitable and they are often what people picture in their minds when you say “profitable content.” The good news is, they’re not as difficult to create as they can appear.

    • Exercise: Map out your online course details.
  • Step 5: Using Tripwire Marketing for Sales
    Tripwires are a powerful tool you can use to fill your list with buyers. In this step, you’ll create a plan for using them in your business.

    • Exercise: Brainstorm some tripwire marketing ideas that will attract your ideal clients.
  • Step 6: Money Making Memberships
    Once you’ve established an ideal client base and you have an excellent, strong following, you’re ready for a membership site and all the benefits that can bring you.

    • Exercise: Map out the features of your membership group + create an editorial calendar for each month of content.
  • Step 7: Optimizing Your Content
    Get your content seen by more people when you strategically optimize it to rank higher in the search results.

    • Exercise: Brainstorm a list of keyword phrases to use in your blog posts + website.
  • Step 8: Marketing Your Content
    Now that you’ve published your content, it’s time to market it to the masses.

    • Exercise: Make a plan to market your content daily.
  • Step 9: Planning Your Profitable Content
    An editorial calendar will be your best friend if you use it consistently to plan your content schedule.

    • Exercise: Use this content calendar to map out your content for the next 90 days. Copy the table as needed.

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The Social Media Graphics Checklist

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Have you ever noticed what sort of content tends to get a lot of attention on social media?

If you guessed graphics, you’re right. Whether you’re sharing a graphics-heavy infographic, or you’re just sharing a tip or inspirational quote on a graphical background, you need to have attention-getting graphics to rise above all the social media noise.

So how do you create or otherwise get your hands on these sorts of attention-getting, polished and high-impact graphics? This checklist shows how. Take a look…

Do It Yourself Or Hire a Pro?

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