Have you ever looked at a product on a site like Amazon, and the next thing you know you’re seeing ads for that product on sites like Facebook, news sites, and seemingly everywhere else? That’s called retargeting, and it’s a great way to bring a visitor back to your site to close the sale (especially if they didn’t buy the first time).
You can also recycle your internal traffic to other parts of your site, such as sending a newsletter subscriber to another lead page in order to further segment your list.
Finally, you can recycle your traffic-generation methods to create new traffic, such as when you take a blog post and re-post it on social media.
Together, these three methods work well to save time, generate new traffic, and close more sales.
So how do you set it all up? By using this checklist…
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