You know how important it is to have a presence on social media. The trouble is that it can be really overwhelming. It’s easy to fall into a trap of spending all your time on sites like Facebook and Twitter without seeing any benefit from it.
Why is it the case that some people see a ton of benefit from being on social media and other people don’t see any benefit at all?
In my experience, those who see the most benefit from social media have a set schedule they follow for using it. Everything they do on social media has a purpose. They don’t find themselves following links and reading time-wasting post after time-wasting post.
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