If you want to grow a successful business, then you need to have a little E.S.P.
No, not extrasensory perception (although that certainly wouldn’t hurt! J). Instead, you need:
Entry-level offers
Subscription offers
Premium offers
Let’s look at these three pieces in detail and how they fit into your overall business plan…
Marketing has always been an exciting part of being in business. There’s something thrilling about getting the word out about your business, product, or service. There’s no business out there quite like yours. No one else offers exactly what you offer. That means something to you and to your customers.
There’s also part of marketing that’s extremely intimidating. How in the world do you fully capture exactly what your business or product is and does? How, exactly should you market your business in a way that will really resonate with your audience and show just how different your business is from everything else out there?
These days, much of marketing is done on the web. That’s exciting news for you and me. It means that marketing is finally and fully in our hands. Using the web, you can successfully market your business with very little output financially, if you don’t have the budget. There are many great, free ways to market.