There are a lot of social sites you can use as part of marketing your business. It can be confusing to figure out which one, or ones, you should focus on.
That’s sometimes part of the problem— people try to focus on too many social sites at once. Or, they try to focus on the wrong ones. Just because Twitter works well for some businesses doesn’t necessarily mean it’s right for yours.
Many business owners wonder if Pinterest might be a good fit for them. It just might be— it’s truly an exciting social site. The web is very visual. Written content is important and certainly something you shouldn’t overlook. But it would also be a mistake to overlook visual content.
I thought this short look inside the beginning and evolution of Snapchat would be of interest. From a very simple idea, 3 college students with complementary talents created an app that Facebook offered $3 billion for (and was rejected). Perhaps you can do the same with a simple idea of your own.
Hopefully, from part 1 of this discussion, you’re starting to get a feel for how Google+ works. You can join other communities so you can get a real feel for them before you create your own. It’s best if you join one or more in the niche you are considering creating your community about.