There is a lot more digital competition these days. There are so many other marketers and there are so many other things that can be distracting for your readers and customers. Even if they really love you, remember they may not remember to check you out again. That is… if you can even get them to notice you in the first place.
How can you stand out in a crowded marketplace? It can really take some brainstorming to get to the bottom of it. One of the problems is that there has been a dramatic decrease in the perceived value of digital products in the past couple of years. Yes, people are definitely still willing to buy information products. That’s the basis of a lot of my business. As long as people are getting results, they will buy the info product.
With that said, there’s so much competition for selling info products these days that it can be difficult in certain niches. Depending on how you angle your product, it can be tough for new marketers. It’s just not as easy for a new info product seller to break in as it was in the past. You have to prove yourself, really differentiate your product (and yourself), and show that it’s worth it. How are you going to stand out, once again?
As you may know, freelancing is one of the best ways to generate an income online. Assuming you’ve already gotten started, there are ways you can run your business more efficiently, work with better clients, and be happier as a service provider overall.
Hey guys, this is Robert Plank. Today, let’s talk about some advanced list building techniques. So you’ve got your autoresponder set up. Maybe you’ve got some follow-ups. You’ve got an opt-in form on a page; maybe it’s in the wrong kind of page; maybe you have it on a sales letter, in which case you should probably take it off. But there are ways to get it right. So if you have an opt-in form on a sales letter you might want to have it on as a squeeze page, so that you get somebody to opt-in for a bribe and then send them to the sales letter. And that way if you have the opt-in page on a separate page than the sales letter, then if you get an affiliate to send traffic your way you can just skip the squeeze page so that he is not working to build your list. Because affiliates hate that; affiliates want to build their own list and then send traffic to your sales letter; and if it makes a sale then they make money, but they don’t want to just send traffic blindly to your newsletter and expect it to pay off in the end.
You know what kind of client you’re going to target. Set your coaching website up if you haven’t done so by this point. Everything should be set up and ready to go. It’s time to drive traffic to your website and list and start to put offers out there so you can accept clients.