Sending people physical products and perks through the mail is one of the best ways to get people’s attention. Snail mail is a dead art form in some ways. How often is it that you get things through the mail? Usually, it’s just junk mail or bills —certainly nothing fun. You don’t usually get things that you really want through the mail. Wouldn’t it be great if someone surprised you with something?
You can really get the attention of your affiliates and customers if you send them things through the mail. It can really be a lot of fun and can help bring attention and respect to your business. In case you’re worried, it really doesn’t have to be all that expensive. The benefits you get from sending things out this way can far outweigh the costs.
You can approach this method in a few different ways.
If you can generate leads for local businesses, then you’ve got it made. You can consider lead generation to be your personal ATM machine. Seriously– businesses will pay hand-over-fist for lead generation. Why? Because it’s the lifeblood of all business.
I thought this short look inside the beginning and evolution of Snapchat would be of interest. From a very simple idea, 3 college students with complementary talents created an app that Facebook offered $3 billion for (and was rejected). Perhaps you can do the same with a simple idea of your own.
LinkedIn is a fantastic social media site, especially for those who are in the business-to-business markets.